Digital Menu Boards and Why You Need ThemJoanna Kay
How Can Digital Menu Boards Help My Business?
Digital Menu Boards provide an effective way to communicate with your customers in a highly competitive industry. You can choose many diverse marketing methods to engage with your customers however, once you have them through the doors, the best way to engage with them is through digital menus. Here are 5 reasons why…
A Digital Menu Board Saves Save Time and Money
Printed menus are expensive; it becomes even more expensive if you have to have them re-printed because you want to change a menu item or need to update the nutritional information. Not so if you go digital; you can update your screens quickly and easily at the push of a button allowing you to respond to changes in the menu due to time of day or demand.
Digital Menu Boards Increase Engagement
You can use them to display your social media accounts. This encourages people to engage with you on your social media sites, further driving engagement with your customers even when they are not dining with you.
Digital Menu Boards Reduce Perceived Wait Time
Use your screens to play video or other active content to engage customers waiting in line. Customers who are engaged in this way perceive that they haven’t waited long in line or for a table. The perceived wait times can be reduced by as much as 35%. For example, if you have a party room, make a promotional video about this facility. People waiting are both entertained and informed, helping customers to pass the time and increasing their knowledge of your services.
Digital Menu Boards Help Sell Premium Menu Items
Do you have a special menu item unique to your restaurant? Use your digital screens to make a fuss. Show videos and photos targeted towards selling those dishes.
Digital Menu Boards Display Nutritional Content
Since 13 December 2014, businesses providing food are required to provide allergy information. Digital Menus are a quick and easy way to ensure your customers can see the allergy information they need.
Whether you want one screen or one hundred or simply require digital screen content creation, Screenco Digital Signage can help. Email us [email protected] for further information.